I like to use analogies in explaining marketing. New Growth After Adversity. A Marathon: Strategic Marketing is a marathon. Fishing for Customers? Use the Right Bait! Making Popcorn: Marketing is like Popcorn. Those are a few of mine.
New Growth After Adversity.
A Lifecycle Marketing Dating Analogy
A Marathon: Strategic Marketing is a marathon. Fishing for Customers?
Use the Right Bait! Making Popcorn: Marketing is like Popcorn.
Relationship Marketing: "Dating Your Potentials"
Those are a few of mine. What analogies do you use for branding and marketing?
Business owner operating a marketing consulting firm. Online Publisher. Keynote Speaker.
Jul 29, Park Ave. Cranston, Rhode Island Email: [email protected] Phone: Inbound marketing concepts can be complicated for people to grasp if they're new to things like SEO, social media, blogging, marketing automation - any kind of digital marketing, frankly. So whenever we speak to people who aren't very well-versed in inbound marketing tactics, we like to break it down into more relatable terms. Aug 12, Corey Talking to a Camera About a Lifecycle Marketing Dating Analogy Featuring Corey Pierson, CEO and Cofounder of Custora. Compare your business to similar retailers and have Custora build a report with detailed customer metric analysis with Custora Pulse. TRANSCRIPT.
View all posts by Chris Brown. If everything goes well on that first date with, for example, the initial brochure then that customer will likely come back for a second date perhaps to your website or your YouTube channel to find out more. That's what great marketing and strategy is all about - figuring out what exactly you need to say to make the right first impression in order keep the conversation going.
Talk too much about yourself or say the wrong thing and the date is over. If you think this analogy is a little far-fetched, just watch this clip from Groundhog Day and see how the metaphor unfolds.
In essence, what Bill Murray is doing here is the equivalent of a customer focus group.
He's listening. He's paying attention to her likes and dislikes.
He's gathering valuable information about her life so that he can better understand what she cares about, what motivates her, what makes her tick. The more he knows, the more they'll have in common, which means he'll be able to say the right things at the right time and hold her attention just a little longer. That's exactly what great marketing does.
It hooks you in with a question, a clever pickup line or headline, a bit of humor, and then tells you a story, revealing the right combination of details so that you continue to lean in just a little more, wondering what's going to happen next. Of course, the thing about this analogy and as Bill Murray learns during the course of the film is that it's not enough to just say what your date wants to hear.
If you're not authentic, if you don't truly believe in the things you're saying, or if you don't actually deliver on the promise of what you've said, the relationship is ultimately doomed. Great marketing, like a great date, is an equal portion of give and take.
It's knowing when to reveal something about yourself and realizing when you've entered the realm of too much information.
So the next time you're getting ready to make a new video, brochure or landing page for your website, just remember you don't need to say everything all at once. Entrepreneur Media, Inc.
May 16, / Digital Marketing is Like Dating. Digital Marketing is Like Dating And there's some dancing to be done. May 16, Frequently I teach it to them I use the analogy of . Shopping vs. Dating: How the Modern Sales Process Compares to the Four Stages of Dating. In the world of inbound marketing and sales, there's a methodology that describes what tactics businesses can employ to help turn strangers into happy customers, and it's analogous to how one might go about courting a special someone (P.S. - you can dig. Marketing Dating Analogy Examples hooking up with sexy girls in Batam at the Nagoya Entertainment District. Every weekends thousands of guys from Singapore get on a ferry and come over to enjoy themselves. They know that the nightlife here is so much cheaper than what they can find back home, plus there are so many places and ways to pick up Batam girls for sex all over the Nagoya /
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Marketing dating analogy
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Chris Kocek. Guest Writer. October 16, 3 min read. Opinions expressed by Entrepreneur contributors are their own.
Jun 21, Actually, this analogy is pretty conclusive: "If a young man tells his date she's intelligent, looks lovely, and is a great conversationalist, he's saying the right things to . Oct 16, If you think this analogy is a little far-fetched, just watch this clip from Groundhog Day and see how the metaphor unfolds. In essence, what Bill Murray is doing here is the equivalent of a Author: Chris Kocek. Sep 08, Sticking with the marketing-dating analogy, a pay-per-click (PPC) campaign is a bit like a first date. Why? Because in both cases, you put in the investment (fancy restaurant, new blazer, flowers for the old-fashioned), before you have any idea what the reward will be.
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